Midas Communications Pakistan is a leading advertising and communications agency headquartered in Islamabad, with nationwide service delivery network. Established under the dynamic leadership of Mr. Nadeem Akbar and incorporated in 2000, the agency enjoys an immaculate reputation as a frontline integrated communications practice employing top-of-the-line professionals. Thanks to the collective effort of its team year in, year out, today’s MCP boasts substantial experience of having developed and executed successful media campaigns for an array of clients in public, corporate and development sector.
‘Conception is a blessing’, said Shakespeare, and at MCP we are lucky to have been blessed with professionals who can conceive and deliver. We have a team of highly prolific writers and visualisers who love to juggle with ideas, concepts, stories, and strategies. They have a habitat of their own, and their felicity of expression has over the years found manifestation in scores of successful campaigns for a number of clients.
We have fully equipped design studios with state-of-the-art machines. But what drives these machines is the dynamism and talent of world class designers who love challenges. Our art directors and graphic designers work closely with creative writers and visualizers to produce 360-degree design solutions for print, production, digital, outdoor, events, social mobilization and outreach.
MCP has a full-blown production studio which allows for close coordination between those who conceive ideas and those who package them for delivery, a major plus considering the delicate nature of communications. Our state-of-the-art production studio is equipped with sophisticated machines, cameras, recording equipment and editing suites. Our dedicated team of directors, videographers, editors, animators, is integral to our strength, having produced full-fledged campaigns, television/radio commercials, public service messages, documentaries, animations, programs and so on.
We create, manage, and optimize online content and campaigns across various digital/online platforms. Our services include strategies for social media advertising and management, and content creation to enhance a brand’s online presence and engagement.
Our well-connected Media Department is reputed for acquiring the best possible media for its clients’ advertising spend. It ensures data-driven media buying and placement packages to its clients, which translates into the best possible rates and time slots for the dissemination of any campaign/message. As a standard practice, our experts analyse media behaviour and trends for the last six months, which forms the basis for final execution plans in light of the client guidelines.
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